This eight-week graduate-level course examines the discipline of business strategy. Particular emphasis is placed on crafting and executing strategy through the development of a strategic mission, vision, setting objectives, analysis of internal and external environments, competitive analysis, and building an organization strategy capable of achieving strategic objectives. Social responsibility, ethical performance and green standards are included in this course as important elements to the formulation of a successful strategy.
Prerequisite: Admitted into the MBA-IM Degree Program
Course Credit: 4 Credit Hours